MegaResearch analysts made a presentation for participants of the exhibition "Automechanika-2019" (MIMS Automechanika Moscow 2019)

MegaResearch analysts made a presentation for participants of the exhibition 'Automechanika-2019' (MIMS Automechanika Moscow 2019)
26.08.2019
MegaResearch analysts made a presentation for participants of the exhibition "Automechanika-2019" (MIMS Automechanika Moscow 2019)

On 26 August, an open meeting of the AGORA platform in the framework of the section "Analysis and perspectives in automotive industry" exhibition "Automechanika-2019" PR Director of our Agency Elizabeth Sharipova made an analytical report "Current status and key characteristics of the market of passenger cars and light commercial vehicles in Russia and the CIS".

 

The report was made on the basis of a marketing study that we conducted this year. Its main themes are:

 

  • Market dynamics in Russia, Kazakhstan, Belarus and Ukraine in 2016-2018
  • Factors affecting the market in each of the countries.
  • Modern trends in consumption.
  • Forecast of the development of the passenger car market and the LCV segment for the medium and long term.

 

In 2019, the Russian car market moved from growth, which was observed for three consecutive years (2016-2018), to a decline. Therefore, in preparation for the speech, we conducted several in-depth interviews with industry experts, the results of which provided up-to-date data on the current state of the market, the reasons for the drop in demand, and also formulated a forecast for sales of passenger cars and light commercial vehicles until the end of 2019. We also shared this information with all the listeners.

 

The report aroused great interest among the participants of the market of spare parts and equipment for car repair. They got an idea of where their demand-generating industry is going and how the behavior of the main consumers of their products — owners of passenger vehicles-will change. All interested parties were given comprehensive answers to the questions asked, as well as offered special conditions from our agency for conducting market research in this area.

 

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