Identifying new profitable markets and in-demand products in accordance with the resources and competencies available to the customer.
The service is available to both novice entrepreneurs and existing businesses that are developing a strategy for further development.
What tasks are solved
- development and joint implementation of a plan to enter a new market (opening a branch, launching sales of a new product, expanding business, etc.);
- identification of new opportunities (effective models of work and building relationships with customers) for the development of the company.
Searching for prospective directions includes:
To evaluate the internal capabilities of the customer, the following is performed:
- consultations on available resources, technical capacity, experience and competencies of key project initiators;
- identify the strengths of the company that can provide a decisive competitive advantage.
Andrey specializes in marketing research projects, business plans and strategic consulting.
Search of promising business opportunities, methodologies
- Desk research
- Expert interview
- Mathematical modeling
- Consumer survey
- Product testing
- Study the experience
- Statistics analysis
- Monitoring of the market
- Study of the portrait of the consumers
- Market potential assessment
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Collection, systematization and analysis of information from various sources
Collection, systematization and analysis of information from various sources. These include: official state statistics, publications in the media and industry publications, reports from research centers, professional associations, data from international marketing agencies, and materials from the Internet.
The method allows you to get a large amount of information, take into account different points of view and approaches, and form an objective view of the situation in the industry.
Why choose us?
Our services are based on a unique combination of proprietary market research methods and a high level of human intelligence.