Since 2007, we have accumulated experience in making management decisions based on marketing research and analysis of the specific marketing situation around the business.
The marketing support of specialists fully immersed in your business will provide you with a solid foundation for sustainable development in any economic environment.
What tasks are solved
- determining the potential market capacity;
- calculation of market growth rates;
- identify trends that affect market development;
- development of an effective promotion system;
- identify and study the competitive environment;
- identification of customer needs.
Comprehensive analytical support includes:
- Regular market monitoring
- Outsourcing of marketing and analytics departments
- Regular media monitoring
- Consulting service
- Creating a financial model for your business and its regular adjustments
Periodic updating of data on the market situation (competitors ' behavior, changes in state support and legislation, the appearance of a new product or a new player, etc.). Periodic provision of data on import and export operations, analysis of foreign trade databases.
Performing analytical research to help or replace the marketing department, testing hypotheses about the market, product, company position, and so on.
Regular study of publications in the media about the customer's company or competitors, news about the customer's market, expert reviews, interviews with key people in the industry, etc.
Regular consultations with our analysts and experts on optimizing business processes and sales channels, including evaluating the feasibility and effectiveness of the online channel, if it is not already used.
The financial model allows you to manage an existing enterprise, develop new directions for its development, and create new businesses from scratch, guided by a clear program of actions with specific targets and specific criteria for evaluating their achievement at pre-set points.
Complex analytical support, methodologies
- Desk research
- Competitive intelligence
- Brainstorming and Business sessions
Collection, systematization and analysis of information from various sources
Collection, systematization and analysis of information from various sources. These include: official state statistics, publications in the media and industry publications, reports from research centers, professional associations, data from international marketing agencies, and materials from the Internet.
The method allows you to get a large amount of information, take into account different points of view and approaches, and form an objective view of the situation in the industry.
Collecting and analyzing information about the main competitors
Collecting and analyzing information about the main competitors: promotion strategy, market share, pricing policy, suppliers, sales channels, business strengths and weaknesses, and other business parameters.
The method helps to identify threats from competitors, develop measures to prevent them, find new opportunities to strengthen the company's market position, and improve business efficiency.
Assessments and conclusions are made directly during the meeting
Brainstorming — a method of expert evaluation aimed at getting a large number of ideas, including from the top management of MegaResearch and/or industry experts. Assessments and conclusions are made directly during the meeting.
Business session — this is a professionally moderated meeting of the company's management team, designed to solve a specific business problem.
Why choose us?
Our services are based on a unique combination of proprietary market research methods and a high level of human intelligence.